Major Gifts Dashboard
Year-Over-Year Performance Analysis
FY 2024 vs FY 2025 (as of Dec 2)
Total Raised
$4.40M
↑
$624K (17%) increase from 2024
Total Gift Count
16,934
↓
281 (2%) decrease from 2024
Average Gift
$260
↑
$41 (18%) increase from 2024
Total Dollars by Gift Band
Gift Count by Band
Year-Over-Year Growth by Band
Average Gift Size Comparison
Detailed Gift Band Analysis
| Gift Band | 2024 Total | 2025 Total | Dollar Change | % Change | 2024 Count | 2025 Count | Avg Gift 2025 |
|---|---|---|---|---|---|---|---|
| $10,000+ | $1,135,754 | $1,504,502 | $368,749 | +32% | 51 | 49 | $30,704 |
| $5,000-9,999 | $247,957 | $384,024 | $136,067 | +55% | 44 | 67 | $5,732 |
| $1,000-4,999 | $677,894 | $765,416 | $87,522 | +13% | 434 | 497 | $1,540 |
| $250-999 | $758,613 | $799,753 | $41,140 | +5% | 1,680 | 1,782 | $449 |
| $1-249 | $958,422 | $949,415 | -$9,007 | -1% | 15,006 | 14,539 | $65 |
📊 Key Insights
Major Gift Performance: The $5,000-9,999 band shows exceptional growth with a 55% increase in total dollars and 52% more gifts, indicating successful cultivation in the mid-major gift range.
Premium Donor Upgrades: Despite 2 fewer gifts in the $10,000+ band, total revenue increased by $369K (32%), suggesting existing donors are giving significantly more—average gift rose by $8,434 (38%).
Revenue Quality: Average gift size increased 18% overall ($220 → $260), even as total donor count declined slightly by 2%. This indicates stronger donor engagement and larger commitments.
Small Dollar Opportunity: The $1-249 band saw a modest 1% decline in both dollars and 3% drop in donor count. This represents an opportunity to strengthen grassroots engagement and donor acquisition.